Hada Labo Tokyo is making waves in the Australian skincare market with the arrival of its much-anticipated Premium Range. Known for its dedication to innovation and affordability, this Japanese skincare brand has become a global favourite, offering products designed to hydrate, nourish, and transform skin at any age.
The affordably priced Premium Range is now available at Priceline and Adore Beauty, giving Aussies easy access to the brand’s expertise. At the heart of the collection lies an advanced formulation of seven types of hyaluronic acid. This powerful ingredient blend delivers deep hydration, firmness, and a radiant complexion, cementing Hada Labo Tokyo’s reputation for cutting-edge yet gentle skincare solutions.
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Hada Labo—which means ‘Skin Lab’ in Japanese—has spent over a century perfecting its approach to skincare. The Premium Range builds on this legacy by combining traditional Japanese beauty rituals with state-of-the-art technology. Designed to address the needs of all skin types, the collection particularly shines for those with dry or dehydrated skin, offering an effective solution for maintaining a healthy, youthful appearance.
Each product in the range contains key active ingredients:
- 7 Types of Hyaluronic Acid: Delivering multi-layer hydration that penetrates deeply, locks in moisture, and smooths the skin’s surface.
- Tranexamic Acid: Brightens and evens skin tone.
- Vitamin C: Promotes a glowing complexion by smoothing and revitalising.
- Urea: Provides lasting hydration by locking moisture into the skin.
The Premium Range offers four standout products, each thoughtfully designed to integrate seamlessly into your skincare routine. The Lotion Intense Super Deep Hydrator ($49.95) is a slightly thicker lotion that quenches dry, tired skin while addressing fine lines, uneven texture, and wrinkles. Enhanced with Urea, it preps the skin perfectly after cleansing, locking in hydration before moisturising. For daytime use, the Ultra Firming Booster 7xHA Cream-In-Milk ($48.95) delivers lightweight hydration with a silky texture, smoothing the skin and providing an ideal base for makeup. Its pump packaging adds convenience, and the gentle formula is suitable for even sensitive skin.
For night time nourishment, the Extreme Skin Regenerator 7xHA Super Cream ($51.95) offers a rich, indulgent texture designed for mature or extremely dry skin. Used as the final step in your evening routine, it deeply hydrates, leaving skin plump and rejuvenated by morning. For an instant refresh, the Express Glow Anti-Stress Jelly Sheet Mask ($9.95) is a quick-fix solution packed with 20ml of essence. Combining hyaluronic acid, vitamin C, and tranexamic acid, it revitalises tired, dull skin, making it perfect for special occasions or whenever your skin needs an extra boost.
For the ultimate skincare experience, Hada Labo Tokyo recommends its Four-Step Hydrating Skincare Ritual:
- Cleanse: Begin with a gentle cleanser to remove impurities without stripping moisture.
- Hydrate: Use the Lotion Intense Super Deep Hydrator to prep the skin.
- Moisturise: Apply the Ultra Firming Booster for day or the Extreme Skin Regenerator for night.
- Boost: Treat your skin to the Express Glow Jelly Sheet Mask as needed.
This simple yet effective routine highlights the brand’s philosophy: hydration as the foundation of healthy, glowing skin.
Hada Labo Tokyo’s Premium Range delivers it on a cellular level. By layering different molecular sizes of hyaluronic acid, the products ensure moisture reaches deep into the skin while creating a protective barrier on the surface. This approach helps to reduce fine lines, improve elasticity, and promote a luminous finish.
Including brightening agents like vitamin C and tranexamic acid elevates the range, making it not just about hydration but also about achieving an even, radiant complexion.
Find the Premium Range at Priceline and Adore Beauty and discover why this Japanese powerhouse has become a global icon. Your skin will thank you.